At first, it was just a pun on the phrase, fashion forward. And then, it became apparent how descriptive fashion backward is of everything I believe about fashion. I'm not about being on trend here. I want to be gracious and elegant and maybe a little backward, if that's what's necessary.
Maybe very backward actually. After all, we live in a society obsessed with what is new and flashy and very happy to throw things away just because they are old--without even examining their value. So, being a little retrograde now and then can't hurt.